Here are some examples of motion graphics videos I did while working for some companies like Umbler and Eyxo.
We had to make specific art directions for each client. There were a lot of animated videos for social media, endomarketing and sometimes short commercials for TV. Most of them were really simple because of the tight deadlines and last-minute changes.
Overall, my approach was listening to the client and stakeholders before starting production in After Effects, taking all the data from art direction, script and audio files to finally combine them in a single video project.
To be honest, sometimes was tough, but I got used to it and eventually became more relaxed and assertive.